International Economics in collaboration with Consortium Partner, GOPA Consulting, offered technical assistance to boost African digital trade through “Pan-African e-Commerce Initiative-boosting African Digital Trade in Africa” (PeCI).
The project was implemented to improve the framework conditions for companies in selected African countries to participate in cross-border e-commerce.
Through the vision of a pan-Africa common market, Africa’s ambitions are growing. However, despite the open markets for African goods and services, African companies lack the essential prerequisites to participate in cross-border electronic trade. The priority countries Rwanda and Kenya did not have national implementation strategies for 2030 Agenda for Sustainable Development and its Sustainable Development Goals (SDG) with corresponding indicators. United Nations 2030 Agenda for the EAC also lacked a regional implementation strategy.
International Economics’ methodological approach comprised the implementation of measures at pan-African, regional and country levels to improve the conditions for companies from the selected African countries to participate in cross-border e-commerce. The targeted groups were owners and employees of SMEs, including SMEs runed by women, as well as users of e-commerce platforms in selected African countries, initially in the EAC.
The assignment was undertaken in a phase-based approach, covering these different areas of the project:
International Economics Consulting provides advice and solutions on some of the latest emerging trends in e-commerce and digital trade such as paperless trading, e-payments, online consumer protection and data protection. We assist governments and businesses worldwide in creating an enabling environment for e-commerce and digital trade, to maximise economic growth and development.
